LATEST ARTICLES

Can A ROBOT Do Your Job Better Than YOU

Can a ROBOT Do Your Job Better Than You?

Lately, it feels like the media has been flooded with articles about the risks that advances in automated technology pose for the workforce. Driverless cars, for instance... sounds super exciting at first,...
Webinar Best Practice strategy for increasing engagement and conversion.

3 Incredibly Easy Webinar Engagement Tricks that Hook Your Attendees in Seconds

Earlier in the century, website best practices taught us that you have 6 seconds to engage your visitors before they click away. Well, guess what. Now…. It’s less. Here’s why… Some of the most...
Webinar best practices for rehearsing your webinar content and hosting the most poised, polished event possible. Part 1 of a 4 part series.

4 Fundamental Webinar Practice Techniques That Build Confidence, Poise, and Polish Without Ever Having...

It’s time to have a conversation that will do EVERYONE who even considers considering using webinars for their business a ton of good. We’re going to discuss webinar best practice hosting...
Accidental Conversion increase with one content tweak.

Accidental 338% Sales Conversion Increase from Just ONE Content Tweak

I’m going to tell you a weird, but amazing story about a marketing disaster that accidentally increased sales conversions by 338%. But first I want to lay down a challenge… The tale I’m...
CaseStudy

Implementing Webinar Best Practice Leads to Dramatic Increase in Conversions

Recently, I came across a Facebook post from Dr. Kevin Polk that made my day. It was such a positive, heart felt message, from someone with whom we can all so...
 Nothing converts better than video

The First 5 Critical Steps to Creating Sleek Video Sales Letters

Do you remember the days when creating sales letters was all about long-form text-based pages? Wrestling with decisions such as, what color to make the headline, whether or not to put...
You can dramatically increase sales without resorting to hard sell techniques of the past.

How to Create a Webinar Buying Frenzy in 5 Simple Steps Without Being Pushy...

Let’s talk about something important. The right way to close your Sales Pitch. I’m going to show you how easy it is to make webinar sales without resorting to hard sell, overly...
5 Critical Steps To Awesomely Successful Webinar Offers

5 Critical Steps to Awesomely Successful Webinar Offers

Which part of the webinar process would you say is the scariest? When we asked our customers this question, some said it’s the first few seconds of the broadcast. Is my microphone working?...
Professional PDF slides, gift cards, or a prize draw for an iPad are just a few ideas for free gifts.

The Most Successful Webinar Stick Strategy that Sends Conversions Through the Roof Revealed in...

So, you’ve spent your entire advertising budget for this one webinar event, but are having major anxiety over the number of people that will show up and stick around long enough...
4 Rookie Mistakes even experienced webinar hosts make in their follow-up campaign that costs them major money.

4 Rookie Webinar Follow-Up Mistakes That Are Costing You Money

It should never be left as a last-minute, thrown together afterthought because it allows you to check off the final item on your “To Do” list. There is money to be...