HangoutsLove

6 Reasons Google Hangouts is the Love of My Life… Today.

A highlight of features that helps internet marketers grow their business. At the risk of sounding like one of “those” girls that loves her boyfriend one day, cancels plans with you to...
From Idea to product launch.

8 Must-Do’s for Optimal Launch Management:

Once upon a time, getting through a product launch was a strategic and technical NIGHTMARE. It required custom scripts working in a million different directions and a tech guy on call...
How much should the host charge for a webinar seat? How much should the host charge for a webinar seat?

What Should My Webinar Registration Fee Be?

Most often, the answer to this question is: Nothing. It should be free. Wait, wait, wait! Most often does not mean always. We’re just covering why free is great before we move onto when...
ToolKit

The Genesis Digital Company Tool Kit

No more time-wasting guesswork or trial and error. It’s all right here. Plus FREE BONUS Genesis Labs video!!!! We got a new studio, ya’ll! Special shout out to Sassy Dazzle, our most awesome documentary...
B2b Marketing How To Survive When Your Business Is Running Out Of Cash

B2B Marketing – How to Survive When Your Business is Running Out of Cash

No matter how many different ways we crunched the numbers, the result was the same. The business was going to run out of cash in less than two months. In four months,...
Customer feel risk when asked to give money in exchange for goods and services, even if you offer a money back guarantee.

The Top 10 Questions Your Customers Ask

It was Capt. Kirk that said, “Risk is our business.” And he was right. Sure, our online enterprise might not involve flying a spaceship through galaxies far and wide or a romp in...
How To Destroy A Relationship In 5 Seconds Or Less By Offering A Thoughtless Gift, Even If You MEANT It To Be Useful

How to Destroy a Relationship in 5 Seconds or Less by Offering a Thoughtless,...

What is the first thing you think of when you picture an example of a FREEBIE? A pen? Branded tote? Temporary tattoo? Maybe a t-shirt or key ring? Something, like that, right? A freebie...
Email Delivery Best Practices to decrease bounce rate.

10 Proven, Actionable Best Practices to Improve Email Delivery

If you have a business, you send emails. Brick & mortar, online, Saas, info products, telephone orders, doesn’t matter. Everyone uses emails and everyone wants to know the magic trick to...
Loyalty

Customer Loyalty Demands Great Customer Service

I’m going to go ahead and say the un-sayable… Customer Service is soul sucking work. There, it’s out there. I said it, I meant it, I’m here to represent it! But,...
Successful Squeeze Page Videos Part Seven The Fourth Wall

Successful Squeeze Page Videos: Part Seven – The Fourth Wall

In my occasionally humble opinion, this is the most important strategy you can employ. Not just in the context of squeeze page videos but in your marketing as a whole. If you salt...

PRESS & MEDIA