Successful Squeeze Page Videos Part Two Vicarious Adventures

Successful Squeeze Page Videos – Vicarious Adventures

It’s a well-known marketing rule that people like to buy from people they like. The difficulty for many business owners, unfortunately, is that being likable doesn’t always come naturally. For some, being likeable...
Successful Squeeze Page Videos Part One The Hook

Successful Squeeze Page Videos – The Hook

Today, you’d be hard-pressed to find a successful business website that doesn’t make heavy use of video. There was a period of time when the online world was transitioning and there was...
Become A Great Webinar Speaker Webinarjam

The Art of Becoming a Great Webinar or Seminar Speaker (Even If You’re a...

There is an art to becoming a great webinar or seminar speaker. Even the best and brightest crumble when the lights go on. Ordinarily calm and collected individuals can turn into quivering...
Improve Relations With Every Customer

How to Improve Relations with Every Customer (Even the Shy Ones!)

When it comes to improving customer relations, there’s an old marketing trick that involves dreaming up your ideal customer as some kind of ethereal avatar and writing your copy as if...
THE FINAL

The Final Call to Action Tipping the Fence Sitters to Your Side of the...

Joining this series a bit late? No problem! Start from the beginning here: The First Five Critical Steps to Creating Sleek Video Sales Letters. Judging the right tone and message for the...
How To Properly Implement Takeaway Pricing And Avoid Over The Top Conversion Killers

How to Properly Implement Takeaway Pricing and Avoid Over-the-Top Conversion Killers

If you’ve ever watched a Video Sales Letter (VSL), sat through a sales webinar, attended a live seminar, or watched any infomercial, you have witnessed Takeaway Pricing – the practice of...
Bonuses stacked upon bonuses that deliver over-the-top value increase conversions and build brand trust and loyal customers.

How to Drive Your Conversions Sky High with a Bonus Stack, Even if You...

This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the...
What Is Your Product Worth

What is Your Product Worth?

This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the...
It is easier than you think to qualify your audience as a perfect candidate for your product.

How To Prove Your Product is the Perfect Match for Your Audience’s Needs

This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the...
Your audience may already know they want your product or service, but they may need further convincing that they should spend money on it.

How to Overcome Objections from People Who WANT Your Product, but Aren’t Yet Convinced...

This is an expansion of an earlier article – if you haven’t already, I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the...

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