How To Properly Implement Takeaway Pricing And Avoid Over The Top Conversion Killers

How to Properly Implement Takeaway Pricing and Avoid Over-the-Top Conversion Killers

If you’ve ever watched a Video Sales Letter (VSL), sat through a sales webinar, attended a live seminar, or watched any infomercial, you have witnessed Takeaway Pricing – the practice of...
ExpertsForget

How to Master Basic Webinar Skills that Even the Experts Forget

Have you ever purchased a video training product that claimed to be for the TOTAL BEGINNER? Web Coding 101: Learn how to be a coder, even if you barely know how to...
Do not let other webinar hosting companies charge you ridiculous fees.

“They” Are Robbing You Blind

IMPORTANT NOTICE: The content of this article represents the views of the author that do not necessarily correspond with that of Genesis Digital. Furthermore, the following representations are only opinions and...
You can build your business and get better conversions using Automation, if only you do it properly!

Automation… You’re Doing It All WRONG!

“Automation” has been around since the invention of the wheel. “Stop carrying all that back breaking wood! Give the poor Ox a break, too! Load it onto our new wheel-powered cart, and...
Exceed Expectations

How to Stay Ahead of Customer Expectation (without spending a fortune)

As Internet technology advances, so do customer expectations. At one time, a website announcement was an eyebrow-raising boast that both impressed and bored in equal measure. Now, your customers EXPECT a website. And...
Huge Audiences, Sky High Value, and Rock Bottom Prices: The New WebinarJam

Huge Audiences, Sky High Value, and Rock Bottom Prices: The New WebinarJam

San Diego, CA, August 17, 2017 - Seven months in the making, Genesis Digital's new version of WebinarJam, launched this week, gives new meaning to the terms value and affordability, combining...
There is ONE reason that will make a customer pay more for your product than another of equal value.

The #1 Feature that Convinces EVERY Customer to Pay MORE

Whoa! Whoa! Whoa! Whoa Now! Please don’t just jump to the bottom of the article to find out the #1 feature that convinces every customer to pay more. I put a good amount...
You don’t have to panic! Instead, prepare.

Don’t Panic

There are few better ways to get people to do something than to tell them NOT to do it (there’s a marketing lesson in there, but that’s for another time). No, the...
How much should the host charge for a webinar seat? How much should the host charge for a webinar seat?

What Should My Webinar Registration Fee Be?

Most often, the answer to this question is: Nothing. It should be free. Wait, wait, wait! Most often does not mean always. We’re just covering why free is great before we move onto when...
Accidental Conversion increase with one content tweak.

Accidental 338% Sales Conversion Increase from Just ONE Content Tweak

I’m going to tell you a weird, but amazing story about a marketing disaster that accidentally increased sales conversions by 338%. But first I want to lay down a challenge… The tale I’m...

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